ITG were tasked with activating a creative language to represent the Tommy Hilfiger x F1 Partnership. Research and concepts were carried out by other members of the team. The chosen concept was the idea of combining the sense of speed and the iconic Tommy Hilfiger's colour palette.
My task was to bring this concept to life by designing the graphic and ensuring it was flexible enough to be applied to various formats. My design was applied to buses, trams and an underground metro station across Rome, Paris, London & Madrid.
Work created whilst at Team ITG
